Sales & Marketing: Event Marketing
Seasonal Sales & Marketing Coordinator - National Hot Rod Association / Lucas Oil Raceway (Indianapolis, IN)


P.O. Box 34300, 10267 East U.S. Hwy 136, Indianapolis, IN 46234

(317) 969 – 8600 (Fax) 291 – 4220 (www.lucasoilraceway.com)

Seasonal Sales & Marketing Coordinator

Join our team as a Seasonal Sales & Marketing Coordinator, working alongside

the Lucas Oil Raceway Marketing and Operations staff, as we get ready for an

exciting 2017 season.

At Lucas Oil Raceway, we host over 100 days of track activity between our famous ¼ mile drag

strip and our 7/10 mile oval track. This year’s drag racing schedule includes popular events

such as, two Lucas Oil Drag Racing Series events, the Ultimate Callout Challenge, Hot Rod

Power Tour and the 63rd Annual Chevrolet Performance Parts U.S. Nationals, as well as many

other exciting events. In addition, our oval track features a number of events, including USAC’s

Carb Day Classic, as well as ARCA and CRA events. Our schedule continues to grow and we

are looking forward to having a Seasonal Sales & Marketing Coordinator join our team as we

kick off the 2017 season.

Lucas Oil Raceway is located at 10267 East U.S. Hwy 136, Indianapolis, IN 46234

Reports To: Sales & Marketing Manager

Seasonal Temporary, $9/hour, 40 hrs/week (May – September 2017)

Our schedule is flexible with potential class schedules. General office hours are Monday –

Friday, 8:30 a.m. – 5p.m. Due to the nature of our schedule and track activity, the Seasonal

Marketing Coordinator must be able to work overtime, event weekends and Summer holidays

throughout the entire event schedule (May – September)

Performance Expectations:

Essential Functions:

? Performs all essential functions of the Lucas Oil Raceway Sales & Marketing staff:

o Greets and assists all guests at the track, giving great service and going the extra

mile every time

o Responsible for the scheduling and execution of digital marketing and

communication for Lucas Oil Raceway (Social & LucasOilRaceway.com)

o Assists with the in-market Advertising & Promotion of Lucas Oil Raceway and our

various events/activities.

o Develops and distributes a post-event marketing recap

o Represents Lucas Oil Raceway in community functions including autograph

signings, promotional & partner activities.

o Works with Lucas Oil Raceway Corporate Hospitality team to ensure that all client

needs are being met (Food & Beverage, Signage, Tickets and Credentials)

o Will work with our national marketing & advertising team to develop and execute inmarket

events promoting NHRA, Mello Yello Drag Racing Series, U.S. Nationals

and Lucas Oil Raceway.

o Assists with the distribution of Lucas Oil Raceway marketing materials within the

surrounding geographical locations.

o Handles the development and execution of customer survey and research postevent,

with our fans, partners and competitors.

? Maintains a high degree of accuracy, timeliness and consistency in all work

P.O. Box 34300, 10267 East U.S. Hwy 136, Indianapolis, IN 46234

(317) 969 – 8600 (Fax) 291 – 4220 (www.lucasoilraceway.com)

Other Functions:

? May assist Lucas Oil Raceway operations and competition with on-site activities

? May assist Ticketing and Parking with Customer Sales on-site (Ticket Office and Phone)

? Cross-training opportunities in other areas of Lucas Oil Raceway

? May attend and participant in Lucas Oil Raceway events and learnings

Success Patterns:

? At least two-years of post-high school education (College, Technical School, Vocational


? Ability to compile and analyze data

? Excellent oral and written communication skills

? Confident presence when speaking in front of groups of people

? Strong computer skills including Microsoft Excel and Power Point

? Creative and sales oriented to effectively sell Lucas Oil Raceway tickets and events.

? Able to provide great service with enthusiasm & energy throughout a work day/event.

? Able to work a flexible schedule including long work days, nights, weekends & holidays

? Ability to work under time constraints

Personal Characteristics:

? Passion for great service and great finance!

? High integrity and honesty

? Enjoys being around people

? High achievement: gets it done, done well, and done on time

? High energy and positivity

? Strong personal presence and charisma

? Strong service orientation

? Well organized, strong follow-through

? Timely and accurate

? Love of learning - interested in learning about motorsports, business, people, and marketing.

Note: When you apply for this job online, you will be required to answer the following questions:

1. Tell us why this seasonal/intern position is of interest to you?

Apply for this position

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